Virat Kohli is going to end his 8 year old relationship with Puma; What is the reason behind this?

Virat Kohli is currently out of action due to personal reasons. Virat Kohli and Anushka Sharma. (Image Source: X) India’s star batsman and most followed athlete in Asia, Virat Kohli (Virat Kohli) The famous sportswear brand is reportedly all set to end its eight-year-old deal with Puma. CNBC-TV 18 has given this information to the world on its social media handle CNBC reporter said that Virat Kohli is leaving PUMA India and joining one-year-old sportswear brand Agilitas Sports, which was founded in 2023 by former PUMA MD Abhishek Ganguly. Virat Kohli is parting ways with Puma after eight years However, in response to this report, the Managing Director of Puma India said, “Puma’s relationship with Virat Kohli is long-standing and ongoing.” Meanwhile, the former Indian captain’s decision marks the end of his long-standing relationship with Puma, which began in 2017 with a deal worth Rs 110 crore. According to CNBC-TV 18 and other media reports, Virat Kohli is going to be the new face of Agilitas Sports, a company founded by former Managing Director (MD) of Puma India Abhishek Ganguly. Kohli will not only endorse the products of Agilitas Sports, but will also have a stake in the company. According to CNBC-TV 18’s X post, “One partnership ends to support another, which was between Virat and Abhishek Ganguly. Apart from this, Virat will also hold some equity in Agilitas. #ViratKohli is all set to end his 8 year relationship with @PUMA. Sources tell @blitzkreigm that @imVkohli will be joining as the brand ambassador of a domestic company in which he also has a stake.” See that post here – #ViratKohli is all set to end his 8-year association with @PUMA, Sources tell @blitzkreigm that @imVkohli will join as the brand ambassador of a homegrown company in which he owns a stake.@pumacricket #KingKohli #PumaIndia pic.twitter.com/5iHLZwt0st — CNBC-TV18 (@CNBCTV18News) February 7, 2024 4 Indian bowlers who became number 1 bowler in test cricket List of batsmen who remained not out most number of times in IPL Top 4 Indian bowlers who took 150 wickets in least number of test matches List of foreign players earning big from IPL 2024 5 bowlers who have dismissed Joe Root the most number of times in Test cricket Fast bowlers who have taken more than 150 wickets for India in Test cricket Which player has scored the most runs for his franchise, see the complete list Top-5 bowlers who took most wickets against India in test format 4 Indian players who scored a double century in test cricket at the youngest age These batsmen have scored more runs in IPL than MS Dhoni.